EAU DE ENGINE Vodafone

We helped Vodafone make some noise for TeamVodafone motorsport, leading up to an event named after their competitor – The Telstra 500.
 
We worked with a perfume house and created a TeamVodafone cologne called 'Eau De Engine' that literally smells like a V8 supercar. During the campaign we created online videos, print ads and a large scale sampling program. The campaign delivered over 50,000 YouTube views, as well as loads of local and international media.


AWARDS